SXSW London

SXSW London is the new European edition of the iconic SXSW festival, bringing together creativity, culture, technology, and innovation in one multidisciplinary event. It features talks, performances, exhibitions, and networking opportunities that connect global thinkers, artists, and creators in the heart of London.

date 2027 tba · London, United Kingdom

SXSW London is a global festival that brings together the worlds of business, technology, and creativity, serving as a platform where industry boundaries are blurred and radical ideas are unleashed. The event is structured around three main pillars: conference sessions, music showcases, and screen presentations, offering a diverse program that reflects the convergence of creative and commercial innovation. Attendees can expect a dynamic environment where talks, performances, premieres, and cultural collisions define the experience, fostering discovery and the exchange of forward-thinking concepts.

The festival is known for its broad-ranging programme, which includes not only established names but also serves as a launchpad for emerging artists and creators. It is a space where delegates from various sectors come together to explore the latest trends, such as agentic AI, the next frontier in space business, collective individualism, and the healthtech revolution. The event also emphasizes community-driven brands, business with conscience, and experience-led marketing, making it a hub for those interested in the future of culture and commerce.

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I moved to Brussels a year and a half ago, from a small town, to pursue more photography opportunities. The Creative Lunch Club has been instrumental in helping me connect with other creatives and discover the wonders of this city. Sharing lunch with like-minded creatives has opened up new ideas and perspectives for me. The passion and energy from these gatherings never fail to inspire and motivate me.
Whitley Isa

Photographer, Brussels